101 in 1001

A goal-setting strategy I’ve been wanting to set up and try for a while is called a 101 in 1001 list. What is a 101 in 1001 you might be asking about now? It’s essentially setting 101 goals to try to complete in 1001 days … so about 2 years and 9 months. It’s a long stretch of time to set goals but a short enough time that hopefully my goals will still be in line almost 3 years from when I set them up. I love setting goals, making lists and checking them off. I’m one of those people who writes down something on my “to-do” list that I’ve already done just so I can cross it off.

To be perfectly clear, it’s not a bucket list and it’s not a daily, weekly or even a monthly to-do list. I’ll be the first person to admit it was actually very difficult to put this list together. For me, on a business and personal level, I wanted my list to have measurable, realistic and attainable goals. I’ve seen a lot of these lists and too many lists have something along the lines of “get fit” on them. How is that measurable? How do you know when you get fit? What if you get fit but then you don’t “stay fit”? Then what happens? I didn’t want that sort of list. So I spent a lot of time really working on realistic, measurable, and achievable goals that fit into the 1001 day time frame.

For my list, I have separated the goals into two categories: Business and Personal. Also, I have left a few spots blank to add additional goals that may arise in the coming months. As I said, it was hard to come up with the goals and I feel that with my growing and changing business, I need some flexibility to add to or edit the list. So here they are (drum roll . . . . ):

BUSINESS GOALS
1. Open a real studio space/office outside of my home
2. Write an ideal client profile for different segments of business
3. Formally define each line of my business
4. Finish a business plan for 2013
5. Update the business plan for 2014 and 2015
6. Create a system for sending postcards to wedding vendors
7. Create a New Bride kit with gift and helpful information
8. Shoot a destination wedding
9. Create a client referral/reward program
10.Shoot a wedding in Hawaii specifically
11. Read 5 business books
12. Design and shoot a styled wedding photo shoot
13. Organize all my LR presets and PS Actions for my business and different segments of my business
14. Purchase the Canon 100mm f/2.8 macro lens
15. Start and complete a 30-day photo challenge
16. Get a web site design I love
17. Finish and publish all workflow documents for business
18. Implement client surveys into business workflow
19. Improve web site SEO and get on first page of Google search for Seattle Wedding Photographer
20. Create preferred vendor list for brides
21. Create a wedding album design process
22. Get album samples printed for weddings
23. Get album samples printed for portrait business
24. Complete and print Product Guide books
25. Figure out CFP custom packaging for all products
26. Add a client testimonials page on web site
27. Implement sending anniversary cards to wedding clients into business workflow
28. Book 25 weddings for one year
29. Create a blog schedule and calendar
30. Improve quality and frequency of personal info and stories on blog
31. Establish a Senior Ambassador program
32. Create a workflow process for submitting weddings to national print and online publications
33. Get a wedding featured on a national wedding web site
34. Enter a photography contest
35. Create a business promo video
36. Attend WPPI
37. Reach 500 fans on Facebook
38. Reach 5000 followers on Twitter
39. Hire a studio assistant
40. Photograph a birth
41. Upgrade camera
42. Photograph a military homecoming
43. Master off camera flash
44. Learn how to Skype

PERSONAL GOALS
45. Go on a solo trip/road trip purely for the purpose of taking photos
46. Travel to Europe with my family
47. Complete photo organization and print books for family photos
48. Go on a family cruise
49. Read all books for my book club for a whole year
50. Travel to New York City
51. Go on a hot air balloon
52. Visit a French Chateau
53. Redecorate my master bedroom
54. See the Eiffel Tower
55. See the Mona Lisa in real life
56. Go to Central Park
57. Go to Disney World
58. Complete a marriage weekend with my husband
59. Learn to make gniocchi, well
60. Walk 250 miles in a year
61. Complete a half marathon
62. Walk in the Susan G. Komen 3-Day
63. Get kitchen window coverings
64. Write out and print all of my recipes in a book
65. Go on the Seattle Ferris Wheel
66. Go whale watching
67. Travel to Victoria BC
68. Rent a cabin in the snow with family
69. Write a letter to myself to open in 10 years
70. Write letters to 5 people who have changed my life
71. Have an electronics-free weekend
72. Watch the sunrise at the beach
73. Get rid of 100 things
74. Have all family video tapes converted to digital media
75. Write letters to my children for them to open on their 21st birthday
76. Host a holiday cocktail party
77. Make 10 recipes that I found on Pinterest
78. Take a train ride
79. Complete our home emergency kit
80. Get a tattoo
81. Identify 100 things that make me happy and photograph them
82. Build a snowman
83. Spend a whole day at the spa
84. Go to Snoqualmie Falls
85. Get “paperless”
86. Visit a state I haven’t been to
87. Get family photos taken
88. Refinish hardwood floors in house
89. Clean out and revamp my wardrobe
90. Take a tourist day in Seattle
91. Host a wine tasting party
92. Go on a girls weekend trip

I’m excited to embark on this goal-crushing adventure. It will be interesting to see what goals get done first, what get pushed to the side, what goals end up not even being relevant to my life any longer (at which point I reserve the right to remove them or replace them).

Those people who know me know that in my head I’m already sure I’ll have these all done in a few months. As I complete goals, I’ll update the list and share my successes and failures, right out in the open. That, in and of itself, will be a challenge, but I’m willing to do it.

What are your goals? Would you ever consider doing a 101 in 1001 list?

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  • Chamonix Thurston-RattueJanuary 11, 2013 - 11:17 am

    haha we both blogged about this today. http://bit.ly/new2013goals i totally didn’t realise WHEN you were going to be sharing this list – funny coincidence 😛 I’ve got 32 goals on my list so far – can’t wait till i have more and then i’ll share too! 😀ReplyCancel

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